Rinse the rice under cold water until it runs clear to ensure fluffy rice.

In a medium pot, combine the rinsed rice, water or broth, turmeric, and salt. Bring to a boil, then reduce to a low simmer. Cover and cook for 15–18 minutes until tender, then let it rest covered for 5 minutes.

Heat a large skillet over medium-high heat. Add ground beef and break it apart using a wooden spoon. Cook until browned, about 5–7 minutes.

Stir in minced garlic, cumin, coriander, smoked paprika, and cinnamon into the beef. Cook while stirring for 2–3 minutes until fragrant. Season with salt and pepper.

Assemble the bowls starting with a scoop of rice, topped with shawarma beef, diced cucumbers, tomatoes, and pickled onions.

Drizzle tahini or add hummus on top. Garnish with parsley and a squeeze of lemon juice.